Cotonou - Paris

Content & influencing strategies,

about us


Based in Cotonou (Benin) and Paris (France), Dena-di is a Pan-African Communications agency, with the mission of promoting African excellence. We are committed to changing clichés and creating new narratives for Africa.

Carole SAGBO is the founding CEO of the agency.  With 20 years+ of experience in Content strategy, Events management, and Public Relations, she works with international organizations, States, big brands, and start-ups.

In October 2021, the Republic of Benin entrusted her with the responsibility of working on the “Benin cultural week at the Quai Branly-Jacques Chirac museum”. She was then in charge of the overall promotion of the event (digital communication and public relations). This exhibition which presented the 26 artworks before their restitution to the Republic of Benin and their return to their country of origin, was a great success with 15,000 visitors in 7 days.

She is passionate about promoting African excellence and culture, and organizes various events related to African art and gastronomy to showcase these cultural heritages to the public : Food Temple Africa (7500 visitors in 3 days) & CréArts Africa (Over 5000 visitors in 5 days).

Perfectly bilingual in French and English, Carole has lived and worked in Africa, UK, USA, and France. She currently lives between Paris and Cotonou.



At Dena-di, we are convinced that no communications and marketing plan is one-size-fits-all.

We therefore offer tailor-made support for your communication strategy and choose the ideal medium to reach your target audiences, showcase your products and services, and create a memorable brand identity for your business. These are important competitive levers that help your company gain visibility, credibility, and brand awareness.

Mostly available across Europe and Africa, we also travel to other continents. 


We can help you liven up your content and PR to make them engaging and entertaining for your audience, and make your events memorable and unique. ​

And, in order to give you the best answer to your requirements, we regularly collaborate with a network of trustworthy service professionals (designers, printers, video producers, web developers, catering services, hotels…).



Every solid content strategy starts with a well-defined goal !

That is why we revisit your content strategy plan, to make sure it’s clear, strong, innovative, and up to date ! 

You have got more competition than ever, so it’s time to seek some fresh ideas, and put a solid and smart content marketing plan in place.



We are committed to delivering high standard and memorable events, and passionate about keeping your needs at the heart of what we do ! 

We listen carefully to you first and deliver the top-notch service you deserve, working with the best industry professionals.



Storytelling is our Art ! Hence, we create narratives to help cultivate a positive reputation, and build mutual beneficial relationships between your company and your clients.

We can protect, enhance, or build your company reputation through traditional media, social media, and in-person engagements.


During all these years, we had the opportunity and privilege to work with clients from different parts of the world (Europe, USA, and Africa), in various sectors (Services, Banking & Finance, IT, International organizations, Industry, Associations…)


Feel free to reach out with any questions. We are always open to discussing new projects, interesting ideas, or opportunities to
be part of an event.

Mobile : +33 6 20 93 38 64

© Dena-di- 2021